{"id":3246,"date":"2015-11-26T15:00:00","date_gmt":"2015-11-26T14:00:00","guid":{"rendered":"https:\/\/www.test.pappmoebelshop.de\/?p=3246"},"modified":"2022-06-16T20:14:33","modified_gmt":"2022-06-16T18:14:33","slug":"original-und-nachahmung-bett-aus-pappe-bei-tchibo","status":"publish","type":"post","link":"https:\/\/www.pappmoebelshop.de\/en\/2015\/11\/26\/original-und-nachahmung-bett-aus-pappe-bei-tchibo\/","title":{"rendered":"Original and imitation: Cardboard bed at Tchibo"},"content":{"rendered":"<div class=\"blog\">\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2022\/06\/Tchibo-Plagiat-Pappbett-03.jpg\" alt=\"\"><\/p>\n<h3>Titel<\/h3>\n<p>Vor 25 Jahren erfanden wir unser Bett aus Pappe &#8211; inzwischen ist es Kult. Vor einigen Wochen tauchte nun das Bett bei Tchibo auf \u2013 Made in Taiwan. F\u00fcr uns als kleines Familienunternehmen ein gro\u00dfes Problem.<\/p>\n<p>St\u00e4ndig trudelten Anrufe und Emails ein: Kunden waren verwirrt oder dachten, das Bett aus Pappe von Tchibo sei&nbsp; das \u201cRichtige\u201c und kamen erst danach zu uns.&nbsp; Andere wunderten sich \u00fcber die Nachahmung. Was zun\u00e4chst nach gewecktem Interesse klingt, war f\u00fcr uns jedoch ein Schaden \u2013 vor allen Dingen was den Ruf der Pappm\u00f6bel im Allgemeinen betrifft. Nicht zuletzt, weil das Pappbett von Tchibo statt der dort angegebenen 22kg nur 15kg (inklusive Bettk\u00e4sten und Verpackung) wog. Bei einer gleichen Papp-Konstruktion bedeutet geringeres Gewicht generell: d\u00fcnnere Papiere bzw. minderwertige Pappqualit\u00e4ten.<\/p>\n<p>Wir arbeiten seit 30 Jahren daran, die Qualit\u00e4t unserer Pappen so fest wie m\u00f6glich herstellen zu lassen. Viele Jahre hat es gedauert, bis Menschen dem Material vertraut haben \u2013 zu gro\u00df waren oft die Hemmungen. Inzwischen tauchen \u00fcberall auf der Welt Unternehmen und Start Ups mit Pappm\u00f6beln auf. Und nun ist unser Bett beim Gro\u00dfkonzern Tchibo im Angebot \u2013 als Kopie aus Taiwan. Wir haben uns gegen Tchibo gewehrt, das Pappbett von Tchibo ist inzwischen im \u201eProdukt-Archiv\u201c gelandet.<\/p>\n<p>Wir hoffen nun, dass unsere Kunden und auch diejenigen, die das Bett aus Pappe von Tchibo gekauft haben, merken, wie gro\u00df der Qualit\u00e4tsunterschied sein kann. Wir freuen uns unsererseits jederzeit \u00fcber ein Feedback und arbeiten auch weiterhin an der Qualit\u00e4t unserer Produkte \u2013 weil wir daran glauben, dass sie gut sind und dass sie Zukunft haben.<\/p>\n<div class=\"foto\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2022\/06\/Tchibo-Plagiat-Pappbett-01.jpg\" alt=\"\"><\/div>\n<div class=\"foto-grid\">\n<div class=\"foto\"><img decoding=\"async\" src=\"\" alt=\"\"><\/div>\n<div class=\"foto\"><img decoding=\"async\" src=\"\" alt=\"\"><\/div>\n<div class=\"foto\"><img decoding=\"async\" src=\"\" alt=\"\"><\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>We invented our cardboard bed 25 years ago \u2013 it has now achieved cult status. A few weeks ago, the bed appeared at Tchibo - Made in Taiwan. A big problem for us.<\/p>","protected":false},"author":1,"featured_media":3249,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein"],"_links":{"self":[{"href":"https:\/\/www.pappmoebelshop.de\/en\/wp-json\/wp\/v2\/posts\/3246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pappmoebelshop.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pappmoebelshop.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pappmoebelshop.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pappmoebelshop.de\/en\/wp-json\/wp\/v2\/comments?post=3246"}],"version-history":[{"count":8,"href":"https:\/\/www.pappmoebelshop.de\/en\/wp-json\/wp\/v2\/posts\/3246\/revisions"}],"predecessor-version":[{"id":5553,"href":"https:\/\/www.pappmoebelshop.de\/en\/wp-json\/wp\/v2\/posts\/3246\/revisions\/5553"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pappmoebelshop.de\/en\/wp-json\/wp\/v2\/media\/3249"}],"wp:attachment":[{"href":"https:\/\/www.pappmoebelshop.de\/en\/wp-json\/wp\/v2\/media?parent=3246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pappmoebelshop.de\/en\/wp-json\/wp\/v2\/categories?post=3246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pappmoebelshop.de\/en\/wp-json\/wp\/v2\/tags?post=3246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}